Put your company page beside the three you lose deals to and see, in numbers, how they are winning LinkedIn: how much more often they post, how much more a typical post of theirs earns, how many people talk about them and not you, and what they pay to stay ahead.
What a run reads
The story
Full screen. Who out-posts you, whose posts earn more, who gets talked about and who does not, the posts that landed, three moves. The pictures are theirs; the sentences are the numbers.
The slides
Ranked bars with the leader marked, engagement by post type, share of voice, the best post from each page. Download as PowerPoint or CSV.
The numbers
Twenty-plus measures across up to four pages with the winner marked per row, and a plain sentence wherever LinkedIn would not answer, so an outage never reads as a finding.
Run a creator campaign on 8x. The creators your buyers already follow post about you, and the gaps in this report start closing.
Off LinkedIn
Followers, headcount, industry, headquarters, founded year, verification.
Three pages per company, newest first, with the reactions, comments and reposts on each.
Who the page puts forward, and which of them LinkedIn marks a top voice.
LinkedIn's own breakdown of where a page's people are and what they do.
How many roles the page is advertising right now.
Creatives running against the advertiser name, and the dates they ran.
The screens
Who leads, the headline numbers, and the best post from each page.
Every measure, every page, side by side with the winner marked.
How often each page publishes, and the longest it has gone quiet.
What each format earns there, and the posts that earned it.
Who each page puts in front of an audience.
What outsiders say about each page, from public mentions.
What they are staffing, and where those people sit.
What they are paying to put in front of your buyers.
Every number comes off pages a logged-out visitor can load: no signing in to LinkedIn, nothing behind a connection wall, and no email or phone enrichment on anybody. How we handle data.
